Curricula 2015–

D = full-time studies
F = part-time studies

Degree Programme in Tourism Management (210 cr)

English translation, degree programme conducted in swedish.
Degree: Bachelor of Hospitality Management
Qualification title: Bachelor of Hospitality Management
Duration of studies: 3,5 years
Study type: Full-timeFull-time
CodeNameCr/year/total
Realization plans
12345Total
Gru

Core studies

51 cr
TUR15TG24    24 cr
CA15IN01

Introduction to Academic Studies



The student is familiar with his/her UAS and field of education
The student knows how to study in a smart and efficient manner
1
3    3 cr
YH10SV01

Swedish



The student

- Can communicate coherently and in a professional manner both orally and in writing, in a work context
- Demonstrates appropriate knowledge of the process of academic writing and a correct use of references
- Can use different channels to retrieve information and compile reports according to the standard form and layout
1
3    3 cr
TN15PR01

Project



The student

- Is able to organise activities of a project group to meet the goals of the external employer
- Is able to plan, implement, report, present and assess projects
- Is able to share knowledge within the project group
- Takes responsibility for his/her own activities and acts in accordance with agreed course of actions
1
3    3 cr
TN15IT01

IT



The student

- Is able to use word processing programs
- Is able to utilise programs in order to visualise oral presentations and to create posters
- Is familiar with the basics of a calculator program
- Acknowledges the possibilities offered by social media
- Is able to utilise social media for information sharing
3    3 cr
TN15EF01

Business Economy and Entrepreneurship



The student

- Understands the significance of a business idea or concept
- Knows about business development tools
- Knows about the process of company and/or organization establishment in Finland
- Possesses a positive attitude towards entrepreneurship
1
3    3 cr
TUR15TG01

Professional Profile of a Bachelor of Hospitality Management



The student

- Has knowledge about the career opportunities of a Bachelor of Hospitality Management
- Knows about the key players in the field
- Is able to search for, utilise and critically assess relevant information in an independent manner
1
3    3 cr
TUR15TG02

The Operating Environment of Tourism



The student

- Possesses an overall view of the characteristics, areas and structures of the tourism industry
- Is familiar with the agents, interested parties and co-workers within tourism industry
- Understands the significance of sustainable development related to the operational environment within the tourism sector
1
3    3 cr
TUR15TG03

The Tourist



The student

- Is familiar with different types of tourists
- Understands the motives, needs and behaviour of a tourist
1
3    3 cr
TUR15TT27    27 cr
CA15FI01

Finnish



The student

Demonstrates ability to present his/her own education, work experience and know-how
Is able to cooperate in professional and branch specific situations, in speaking as well as in writing
Has the skills to communicate with different partners and is able to participate in a discussion within the field of work.
Is able to account for his/her working environment, such as presenting the company or organization as well as its services or products
Demonstrates proficiency in the terminology of the field

Shows such skills in the Finnish language as are in accordance with the Act on the Knowledge of Languages Required of Personnel in Public Bodies. This means that the student must show satisfactory (grade 1, 2 or 3) or good (grade 4 or 5) skills in speaking and writing. Written and oral skills are assessed separately.

N.B. previous knowledge required: B1
1
3    3 cr
TN15PT01

Professional Teamwork 1



The student

- Is able to assess and develop his/her own learning style
- Is able to share knowledge and learn together with other people
- Is able to take responsibility for his/her own work process in the team
1
3    3 cr
TN15PT02

Professional Teamwork 2



The student

- Is able to act professionally in a working relationship
- Is able to analyse the development of a team by means of relevant theory
- Appreciates the significance of teamwork in contemporary working life
1
3    3 cr
TUR15TT01

Marketing Communications



The student

- Understands the fundamental conditions for effective marketing communication
- Masters the typical communication situations within the relevant field of business
- Is able to plan, implement and assess marketing strategies
1
3    3 cr
TUR15TT02

Security and Ethics



The student

- Is familiar with the security demands of the industry and knows how to apply them to their own work
- Is familiar with the ethical issues related to the tourism industry
1
3    3 cr
TUR15TT03

The Service and Production Process



The student

- Understands the characteristics of service
- Is able to develop services in accordance with the demands of the tourism sector as well as the company’s profitability
- Understands the significance of quality awareness within service development
1
6    6 cr
TUR15TT04

Economy



The student

- Has proficiency in the basics of accounting
- Has fundamental skills in balancing of the accounts and corporate taxation
1
3    3 cr
TUR15TT05

Elective Language



The student

- Has improved oral and written communication skills
- Is familiar with the central terminology within his/her own field of education
- Has a good vocabulary and strong grammatical skills
- Possesses a positive attitude towards developing his/her receptive and productive language skills and knows the relevant tools thereto
3    3 cr
Yrk

Professional studies

102 cr
TUR15SS 24   24 cr
TN15ML01

Multi-professional Leadership



The student

- Is comfortable in her/his own professional role
- Can apply the basic values and the ethical principles of the profession within his/her own field
- Understands the significance of an open attitude
- Acknowledges the benefits of having co-workers with diverse qualifications / professional backgrounds
- is able to lead with a reflective and developmental attitude as well as to apply the right leadership style to the right situation
1
 3   3 cr
TUR15SS01

The Structure and Characteristics of a Service Enterprise



The student
- Has an advanced knowledge of the functions and characteristics of service producing tourism enterprises at a national level
- Is familiar with the structures and models of the organisation
- Is able to describe the chains and characteristics of the sector
1
 6   6 cr
TUR15SS02

Customer Relations



The student

- Is familiar with the different types of customer segmentation
- Understands the significance of a positive approach to customer segmentation in relation to entrepreneurial activities and service production
- Understands the prerequisites for creating and maintaining customer relations
1
 6   6 cr
TUR15SS03

Strategic Planning in Service Enterprises



The student

- Knows and understands the strategies of a service enterprise
- Is able to use strategies as a tool for managing service activities
1
 3   3 cr
TUR15SS04

Economy and Competitive Strength… › Visa kompetenser



The student

- Understands the prerequisites for a profitable activity and is able to analyse the activity of the enterprise as well as its risks
- Realizes the importance of budgeting
- Knows about various pricing methods
- Is able to keep track of the development of the tourism industry and is familiar with the key figures within the field
1
 3   3 cr
TUR15SS05

Elective Language



The student

- Has improved oral and written communication skills
- Is familiar with the central terminology within his/her own field of education
- Has a good vocabulary and strong grammatical skills
- Possesses a positive attitude towards developing his/her receptive and productive language skills and knows the relevant tools thereto
 3   3 cr
TUR15IT 27   27 cr
YH10EN01

English



The student

- Shows the ability to communicate in a professional manner in a work context in speaking as well as writing
- Is familiar with essential terminology within his/her field and is able to benefit from professional literature
- Has a positive attitude to developing his/her receptive and productive language skills and is familiar with the relevant tools
- Is aware of cultural differences in international contexts
1
 3   3 cr
TN15SD01

Sustainable Development



The Student

- knows that sustainable development is comprised of inter-dependent ecological, economic, social and cultural aspects
- interacts with his working environment in a sustainable way
- contributes to sustainable development in society
- recognizes his responsibility for promoting sustainable development
1
 3   3 cr
TN15IL01

Intercultural Leadership



The Student

- understands cultural differences
- reflects on his own cultural identity and attitudes
- effectively interacts with people from different backgrounds
- understands the requirements for good leadership in multicultural environments
1
 3   3 cr
TUR15IT01

Tourism Planning and Development



The Student

- is able to analyze the dynamics of interactions between the economic, sociocultural, environmental and political impacts of travel and tourism on a local and a global level
- understands the concept and practice of tourism planning and development in both developed and developing countries
1
 3   3 cr
TUR15IT02

Global Tourism and Future Trends



The Student

- is familiar with current and possible future trends which impact on global travel and tourism
- understands the relationship between principles of sustainability and the development and management of global tourism
1
 3   3 cr
TUR15IT03

Intercultural Issues in Tourism



The Student

- has developed a greater awareness of the diversity of cultures and sub-cultures in the global community
- becomes familiar with issues related to (inter)culturality in tourism and is able to make practical implications of these matters
- is aware of the relationship between culture and principles of sustainability
- knows about Finland's major inbound and outbound tourism markets and is provided with tools to communicate effectively and bridge cultural differences when working in an international environment
 6   6 cr
TUR15IT04

Management of Intercultural Tourism Projects



The Student

- becomes aware of different aspects of project management in an intercultural environment
- can benefit practically from the different ideas and approaches of planning and managing the work of cross-cultural teams and projects
- can take intercultural aspects into account in internal and external communication
- understands the importance of risk management and crisis management within international projects
1
 6   6 cr
TUR15NR  30  30 cr
TN15UM01

Development Methods



The student

- Knows about various data acquisition and development methods
- Is able to search for and critically assess information as well as use research results in development work
- Is, together with other people, able to plan, implement and assess various development projects, which are relevant to the field
1
  3  3 cr
TUR15NR01

National Tourism Development



The student

- Is able to use the characteristics of the regional and national culture for the development of tourism
- Regards cultural heritage as a resource for tourism and understands the balance between financial and cultural values in this context
- Can produce cultural tourism products according to the principles of sustainable development
1
  6  6 cr
TUR15NR02

Regional Tourism Development



The student

- Has advanced knowledge of the tourism industry of the region
- Is able to develop regional strengths and improve the regional efficiency within the tourism industry while taking sustainable development into consideration
1
  6  6 cr
TUR15NR03

Service Design



The student

- Is familiar with service design methods
- Is able to use service design as a method in his/her work
1
  6  6 cr
TUR15NR04

Market Planning



The student

- Has the capacity to analyse markets and understands how to utilise the results in market planning
- Realizes the significance of planning the marketing, both strategically and tactically
- Is able to utilise market information in a profitable manner from the point of view of the company
1
  6  6 cr
TUR15NR05

Law and Legislation in Working Life



The student

- Is familiar with and conforms to Law and Legislation in working life
- Is aware of social possibilities to influence, which may develop his/her own branch
1
  3  3 cr
TUR15TU  15  15 cr
TUR15TU01

Future Visions and Innovations



The student

- Is able to identify trends in society and understands what affect they have on his/her own field
- Is able to work proactively and has the capacity to solve problems creatively
- Is able to apply appropriate development methods within the field
- Is able to initiate and implement innovative processes
1
  6  6 cr
TUR15TU02

Work Practices within Research and Development



The student

- Is able to take a stand on the choices during the research process and raise relevant questions
- Is familiar with appropriate methods within research and development activities and can implement a development project within the field by means of one of these methods
- Has skills in critical thinking, ethics and evaluating course of action
- Is able to account for development projects in a relevant manner
1
  3  3 cr
TUR15TU03

Sustainable Destination Development



The student

- Is able to critically examine and assess the consequences of various development alternatives and management strategies for sustainable development of destinations
- Is able to analyse and evaluate prerequisites for sustainable tourism planning in destinations in specific geographic contexts
1
  3  3 cr
TUR15TU04

Elective Language



The student

- Has improved oral and written communication skills
- Is familiar with the central terminology within his/her own field of education
- Has a good vocabulary and strong grammatical skills
- Possesses a positive attitude towards developing his/her receptive and productive language skills and knows the relevant tools thereto
  3  3 cr
TUR15NÄ   6 6 cr
TUR15NÄ01

Networks in Commerce and Industry



The student

- Is familiar with the fundamental principles of the coordination of customers and organisations in networks
- Has the capacity to manage constant alteration and understands the significance of lifelong learning
- Develops his/her network in the sector
1
   6 6 cr
Val

Elective studies

12 cr
TUR15VA   12 12 cr
Pra

Work placement

30 cr
TUR15PR     30 cr
TUR15PR01

Praktik 1



See the study module for details about the competencies
9    9 cr
TUR15PR02

Praktik 2



See the study module for details about the competencies
 9   9 cr
TUR15PR03

Praktik 3



See the study module for details about the competencies
   12 12 cr
Lär

Degree thesis

15 cr
Lär  15  15 cr


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